Today, developing a strong and engaging social media presence can be a big part of running a successful business and interacting with your community. What you’re posting, when you’re posting it and where you’re posting are all important factors in the success of your social media outreach (and we are here to help!).
When posting on social media, it is important to understand how you clients and audiences would like to interact on leading social sites if you want to leverage these platforms to grow your business. For information on how consumers interact with business on Facebook and Twitter, check out this [INFOGRAPHIC] from market research company, AYTM (Ask Your Target Market).
Overall, the Infographic showcases that it is important to keep your social updates short and to the point to gain your fan’s attention (ideas include: news about your business, congratulating a new couple, a blurb about a current event, or favorite inspiration). Users of Facebook and Twitter like to mention and share posts by businesses – so be sure to give them content to share! In addition to sharing information about your business, it’s a good idea to include coupons, promotions and discounts in your posts. This is a great way to keep your 
audience involved with your social media outreach, and also to continue to drive business to your company.
In short, don’t let your social media fall by the wayside! Easily stay on top of your social media efforts by using the WeddingWire Social Media Manager. This tool allows you to schedule posts for the future and it allows you to share to both Facebook and Twitter at the same time, or just one or the other. Additionally, the Social Media Manager tracks your activity compared to the activity of other Pros like you.
Learn more and get started implementing this great tool for premium members!
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